Why Startups Should Choose GeneratePress for their WordPress Theme

Attention Startups! Looking for an affordable and effective way to build your website? Discover why GeneratePress is the best way forward.

When developing websites I most often use a customisable theme for WordPress called GeneratePress. It saves my clients’ money and comes with numerous SEO benefits right out of the box.

I spent a lot of my time trying to find the best fastest theme that I could.

GeneratePress was used to design this site, and here’s why…

GeneratePress Helps Me to Help You

A lightweight and highly customisable WordPress theme, GeneratePress provides flexibility and ease of use. Developed by Tom Usborne in 2013, it has been a popular choice among web designers and developers. It is SEO-friendly, fast loading, easy to customise, and available both for free and in a premium version.


One of the most significant benefits of GeneratePress is its cost. I own the premium version myself allowing me to deploy it on clients’ websites at zero cost, aside from minimal development time.

Tried and Tested

With GeneratePress, you won’t have to worry about bloated, poorly coded themes, which will slow down your website. As a result, your website’s SEO rankings will improve and users will have a better experience.

The Benefits of GeneratePress for Your Startup

Lightweight and Fast Loading Times

GeneratePress is a lightweight theme designed to load quickly, making it an excellent choice for businesses looking to improve their website performance. Using the latest web technologies, this fast and efficient theme is optimised for speed.

My testing bears this out but if you don’t believe me. WP Rocket, a popular caching plugin, found GeneratePress to be one of the fastest WordPress themes available, loading in just 1.12 seconds. Source


A website’s ranking on the search engine results pages is dependent on search engine optimisation (SEO). With GeneratePress, you get clean, optimised code that helps search engines understand your website’s content.

GeneratePress is compatible with popular SEO plugins such as Yoast SEO and RankMath.

With a Google PageSpeed Insights score of 99/100, GeneratePress is one of the most SEO-friendly WordPress themes out of the box.

Kinsta praised GeneratePress for its clean, optimised code, which helps search engines understand the content on your site, making it an SEO-friendly option for businesses. Source

Customisable Design

Using GeneratePress, businesses can create a visually appealing and unique website. A range of pre-designed templates and customisation options are included in the theme, including fonts, colours, and layouts. This makes development fast and cost-effective for you.


More people are accessing the internet from mobile devices. With GeneratePress, businesses can reach their target audience regardless of the device they use, as the theme is mobile-friendly.

According to a review by Kinsta, GeneratePress was praised for its excellent mobile experience due to its mobile-first design approach. Source


Businesses that want to create a website that is inclusive and accessible need to consider accessibility. GeneratePress is an accessibility-ready theme that meets the Web Content Accessibility Guidelines (WCAG) 2.0, making it easier for businesses to create websites that are accessible to everyone.


I own the premium version of GeneratePress because it is a cost-effective solution that offers a variety of features and benefits. Due to efficient code, plugin compatibility, and advanced customisation options, I can pass on significant cost savings to you.

Let me help your startup succeed online with GeneratePress and my SEO services.

Unlock your success with proven SEO solutions without breaking the bank!

Over the past 2 decades, I’ve delivered meaningful results for businesses in Stroud and beyond.

Contact me today and let’s drive your business forward.

Justin March - Owner Stroud Valley SEO
Owner Stroud Valley SEO
Justin March is a highly skilled freelance SEO and web designer with human-computer and user interface design expertise. He has achieved position 1 rankings in Google for tricky key phrases like "Survey Software" and "Water Coolers". Justin has worked as a marketing director and shareholder at Quench Water Systems Ltd. and WaterCoolers Direct.com Ltd. Justin now designs, markets and maintains websites for numerous Startups and SMEs in the Stroud and Bristol areas.